Category: PumpAid

Ryan Emmons of Waiakea Water Among Brilliant Entrepreneurs in the Inc. Magazine’s 2017 Conference

In three weeks’ time, Ryan Emmons, the founder of Waiakea Hawaiian Volcanic Water will be part of the Inc.5000 Conference & Gala. The annual event which will be held in California on the 10th of next month brings together innovative entrepreneurs such as Emmons whose companies are experiencing exponential growth. The Inc. Magazine recognizes such businesses by including them in its prestigious Inc.5000 list; in the list, Emmons’ company was ranked 414. On behalf of the company, Emmons said that the company was excited to be among prominent companies as it had always wished to be part of the list. He exudes confidence that Waiakea is yet to scale the heights of the water bottling industry.

Since it was founded in 2012, Waiakea has received many awards in recognition of its approach to business. Some of the awards the company has received include the 2015 Food and Beverage Innovation Award, Best Biz Award, and Dujour Award among other prizes. The recognition by the Inc. Magazine reinforces the ingenuity of Waiakea’s business model in the 21st Century’s competitive beverage industry.
Emmons approached the American beverage industry with the attitude that it is possible for his company to make profits in a sustainable and socially responsible way. To this end, Waiakea has been involved in environmental conservation and philanthropy. For example, in Mauna Loa—where the company sources its raw materials—Waiakea has initiated reforestation programs. Also, the company is working with experts to minimize adverse impacts of its operations on the environment, for instance, Waiakea will soon use biodegradable water packaging bottles.
Waiakea’s efforts to improve the welfare of the society is not only felt in America but also in some parts of Africa. Waiakea is well aware of the water crisis currently facing the world. The company donates 650 liters for every liter of the company’s water purchased. Parts of sub-Saharan Africa including Malawi have access to water and basic sanitation courtesy of Waiakea. In Malawi, Waiakea partnered with Pump Aid to donate over 4,000 water pumps that have benefitted over 500,000 deserving Africans. With an innovative approach to business, Waiakea’s star will continue rising in America and the world.

Why Waiakea Water Will Be On Your Lips Soon

Bottled water may not sound like a hot product, and its been taking a lot of flak recently. But Ryan Emmons saw an opportunity when he discovered the naturally filtered and enriched water Hawaii had to offer.

He wanted to bottle and market the water but was aware of the environmental problems used water bottles cause. Ryan wanted an environmentally safe product. He also wanted to help the less fortunate in the world.

The Genesis Of The Idea

Ryan grew up in Santa Barbara but spent plenty of time in Hawaii. He came upon the water idea when he learned about the unique features of Hawaiian water. The water is filtered through 14,000 feet of volcanic rock and becomes enriched in calcium, magnesium, and potassium.

This process also makes the water rich in electrolytes. While in his first year at USC, he teamed up with a college friend, Matt Meyer, and they were able to obtain a lease on a Hawaiian well.

He arranged for Waiakea Water to be shipped to California and packaged in recycled plastic bottles. The packaging process offsets pollution caused by the shipping emissions.

Building The Brand And Giving Back

Ryan built the Waiakea water brand by building a lifestyle brand. In other words, their loyal consumers buy and use the water as part of their lifestyle. They developed the idea of drinking Waiakea water as an ongoing effort to drink healthy and live responsibly.

The company also partnered with PumpAid, a charitable organization that works to provide clean drinking water to communities in need. As a result, the charity has provided 500 million liters of water to African communities.

Why You Need To Keep An Eye On Them

So what’s so special about Waiakea water? The company has grown 4000% since it started in 2012. Considering bottled water was seen as a closed market, dominated by older more established companies, that’s a significant accomplishment. The company has a valuation of $10 million and now ships 122,400 cases a year.

They’re regularly distributed in different locations, including Whole Foods. They’ve opened a new manufacturing facility, and they’ve moved into four countries and two continents. The water is reasonably priced for the market, and its popularity grows steadily.

Learn more about more Waiakea Water: https://www.10bestwater.com/brands/volcanic/