Whitney Wolfe Herd is one of Time’s top 100 People of the Year. She’s an entrepreneur, a feminist, a tough business lady, and she’s under 30. Wolfe is turning the tech world upside down and changing lives as she goes.
Whitney Wolfe was raised in Salt Lake City, Utah then went to college at SMU in Dallas, Texas. The next part of her business background she might want to forget, but it did lead her down a path to Bumble so it could be worth it. Wolfe helped launch the dating app Tinder as co-founder in 2012 and began dating one of the other creators. That went downhill then she was roped into a lawsuit all about money, power and horrible words thrown around via text. After crashing and burning at Tinder, she began to think about an app that put the ball in the woman’s court when dating. Her app slowly transformed into Bumble. The guy can’t even message a woman without her messaging him first. Tinder was all about the man reaching out, or if the woman did first, she might be desperate or sleazy. Bumble wasn’t about desperation. Now worth over $1 billion, Bumble remains a popular dating app to connect where it just so happens women get the first move.
Read more: With Her Dating App, Women Are in Control
Whitney Wolfe didn’t meet her husband on Bumble though. She actually met her husband, Michael Herd on a ski trip in Colorado where he made the first move playing like he was a bad skier and needed her help. They married in 2017 in Positano, Italy.
Bumble doesn’t just stop at matching potential romantic couples. They just launched Bumble Bizz helping women build connections in the professional world. It’s female centered hoping to leave any sexual harassment problems in the dust. Bumble BFF was launched as a way to match potential best friends instead of romantic interests. It pairs you with friends of the same gender whom may have the same interests.
Whitney Wolfe and her apps could lead to more positive changes in the #metoo movement. Bumble empowers women and puts them at the head of the table, something not many apps have been able to do. Wolfe Herd keeps moving forward and promoting feminism and entrepreneurship throughout the world.